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Discover the perfect balance of strength and velvety softness.\u003c\/p\u003e","brand":"Pureology","offers":[{"title":"50 mL","offer_id":47520231194676,"sku":"P1867600","price":18.0,"currency_code":"CAD","in_stock":true},{"title":"266 mL","offer_id":47520231227444,"sku":"UCA14681","price":50.0,"currency_code":"CAD","in_stock":true},{"title":"1000 mL","offer_id":47520231260212,"sku":"P1867500","price":115.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/products\/SC-Blonde-Conditioner-Retail-F_6ab7e36b-e2bb-4b93-8ea9-08436012ed82.jpg?v=1635169963"},{"product_id":"strength-cure-best-blonde-shampoo","title":"Pureology Strength Cure Best Blonde Shampoo","description":"\u003cp\u003eCleanse, restore and tone blonde coloured hair with Strength Cure Best Blonde System. The ZeroSulfate Shampoo formula with violet pigments and our exclusive Antifade Complex helps keep blonde hair toned and neutralizes brasiness. Our system of shampoo and conditioner works to help restore and strenghten fragile, over-processed coloured hair. Discover the perfect balance of strength and velvety softness.\u003c\/p\u003e","brand":"Pureology","offers":[{"title":"50 mL","offer_id":47520231096372,"sku":"P1867400","price":18.0,"currency_code":"CAD","in_stock":true},{"title":"266 mL","offer_id":47520231129140,"sku":"UCA14682","price":50.0,"currency_code":"CAD","in_stock":true},{"title":"1000 mL","offer_id":47520231161908,"sku":"P1867300","price":115.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/products\/SC-Blonde-Shampoo-Retail-F_f13998de-e5ed-41e8-8508-0119e36a4084.jpg?v=1635169929"},{"product_id":"loreal-professionnel-vitamino-color-spectrum-glass-shine-hair-serum","title":"L'Oréal Professionnel Vitamino Color Spectrum Glass Shine Hair Serum","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eA professional leave-in serum that delivers instant glass shine and protects colored hair against UV damage, with lasting results up to 10 washes.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cb\u003eKey Benefits:\u003cbr\u003e\u003c\/b\u003e- Colored hair protection against UV damages\u003cbr\u003e- Instant glass shine\u003cbr\u003e- Heat protection up to 450°F\u003c\/span\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":47183098511412,"sku":null,"price":50.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/ScreenShot2025-10-14at4.58.10PM.png?v=1760477249"},{"product_id":"dia-dia-color-1-60ml","title":"L'Oreal Dia Dia Color 1 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479075864628,"sku":"P2615000","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521491_01_1.webp?v=1771185092"},{"product_id":"dia-dia-color-3-60ml","title":"L'Oreal Dia Dia Color 3 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479075897396,"sku":"P2614900","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521484_01_3_627deeea-9454-48e2-bab9-d1da7c8424f2.png?v=1771185685"},{"product_id":"dia-dia-color-4-60ml","title":"L'Oreal Dia Dia Color 4 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479075930164,"sku":"P2616300","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521620_01_4.png?v=1771185031"},{"product_id":"dia-dia-color-412-60ml","title":"L'Oreal Dia Dia Color 4,12 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479075962932,"sku":"P2778900","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/4.12_884486534989.jpg?v=1771184996"},{"product_id":"dia-dia-color-415-60ml","title":"L'Oreal Dia Dia Color 4,15 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479075995700,"sku":"P2612900","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521286_01_4.15.jpg?v=1771184959"},{"product_id":"dia-dia-color-42-60ml","title":"L'Oreal Dia Dia Color 4,2 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479076028468,"sku":"P2614000","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521392_01_4.20.jpg?v=1771184917"},{"product_id":"dia-dia-color-445-60ml","title":"L'Oreal Dia Dia Color 4,45 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479076061236,"sku":"P2613300","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521323_01_4.45.jpg?v=1771184879"},{"product_id":"dia-dia-color-462-60ml","title":"L'Oreal Dia Dia Color 4,62 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479076126772,"sku":"P2613600","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521354_01_4.62.png?v=1771184843"},{"product_id":"dia-dia-color-5-60ml","title":"L'Oreal Dia Dia Color 5 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479076159540,"sku":"P2616200","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521613_01_5.webp?v=1771184750"},{"product_id":"dia-dia-color-51-60ml","title":"L'Oreal Dia Dia Color 5,1 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479076192308,"sku":"P2615400","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521538_01_5.1.png?v=1771184712"},{"product_id":"dia-dia-color-518-60ml","title":"L'Oreal Dia Dia Color 5,18 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479076225076,"sku":"P2615600","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521552_01_5.webp?v=1771184665"},{"product_id":"dia-dia-color-53-60ml","title":"L'Oreal Dia Dia Color 5,3 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479076257844,"sku":"P2779100","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/5.3_884486535009.png?v=1771184630"},{"product_id":"dia-dia-color-535-60ml","title":"L'Oreal Dia Dia Color 5,35 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479076290612,"sku":"P2614500","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521446_01_5.35.jpg?v=1771184585"},{"product_id":"dia-dia-color-54-60ml","title":"L'Oreal Dia Dia Color 5,4 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479076323380,"sku":"P2614800","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521477_01_5.4.jpg?v=1771184554"},{"product_id":"dia-dia-color-55-60ml","title":"L'Oreal Dia Dia Color 5,5 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479076356148,"sku":"P2613400","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521330_01_5.5.jpg?v=1771180356"},{"product_id":"dia-dia-color-571-60ml","title":"L'Oreal Dia Dia Color 5,71 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479076454452,"sku":"P2613700","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521361_01_5.71.jpg?v=1771180204"},{"product_id":"dia-dia-color-58-60ml","title":"L'Oreal Dia Dia Color 5,8 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479076487220,"sku":"P2613900","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521385_01_5.8.png?v=1771180170"},{"product_id":"dia-dia-color-6-60ml","title":"L'Oreal Dia Dia Color 6 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479076519988,"sku":"P2616100","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521606_01_6.png?v=1771180135"},{"product_id":"dia-dia-color-61-60ml","title":"L'Oreal Dia Dia Color 6,1 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479076585524,"sku":"P2615300","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521521_01_6.1.jpg?v=1771180090"},{"product_id":"dia-dia-color-612-60ml","title":"L'Oreal Dia Dia Color 6,12 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479076618292,"sku":"P2779000","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/6.12_884486534996_1.jpg?v=1771180058"},{"product_id":"dia-dia-color-623-60ml","title":"L'Oreal Dia Dia Color 6,23 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479076651060,"sku":"P2613100","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521309_01_6.23.jpg?v=1771179935"},{"product_id":"dia-dia-color-63-60ml","title":"L'Oreal Dia Dia Color 6,3 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479076683828,"sku":"P2614200","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521415_01_6.3.jpg?v=1771179905"},{"product_id":"dia-dia-color-631-60ml","title":"L'Oreal Dia Dia Color 6,31 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479076749364,"sku":"P2779400","price":29.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/6.31_884486535030.jpg?v=1771179849"},{"product_id":"dia-dia-color-634-60ml","title":"L'Oreal Dia Dia Color 6,34 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479076945972,"sku":"P2614400","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521439_01_6.34.jpg?v=1771179821"},{"product_id":"dia-dia-color-635-60ml","title":"L'Oreal Dia Dia Color 6,35 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479076978740,"sku":"P2779200","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/6.35_884486535016.png?v=1771179789"},{"product_id":"dia-dia-color-645-60ml","title":"L'Oreal Dia Dia Color 6,45 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479077011508,"sku":"P2613200","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521316_01_6.45.png?v=1771179743"},{"product_id":"dia-dia-color-66-60ml","title":"L'Oreal Dia Dia Color 6,6 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479077044276,"sku":"P2613500","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521347_01_6.60.jpg?v=1771179713"},{"product_id":"dia-dia-color-68-60ml","title":"L'Oreal Dia Dia Color 6,8 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479077077044,"sku":"P2779300","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/6.8_884486535023.png?v=1771179682"},{"product_id":"dia-dia-color-684-60ml","title":"L'Oreal Dia Dia Color 6,84 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479077142580,"sku":"P2612500","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521248_01_6.84.jpg?v=1771179649"},{"product_id":"dia-dia-color-7-60ml","title":"L'Oreal Dia Dia Color 7 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479077175348,"sku":"P2616000","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521590_01_7_1.png?v=1771179611"},{"product_id":"dia-dia-color-71-60ml","title":"L'Oreal Dia Dia Color 7,1 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479077208116,"sku":"P2778800","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/7.1_884486534972.png?v=1771179486"},{"product_id":"dia-dia-color-713-60ml","title":"L'Oreal Dia Dia Color 7,13 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479077240884,"sku":"P2612800","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521279_01_7.13.jpg?v=1771179455"},{"product_id":"dia-dia-color-718-60ml","title":"L'Oreal Dia Dia Color 7,18 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479077273652,"sku":"P2615500","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521545_01_7.18.jpg?v=1771179415"},{"product_id":"dia-dia-color-732-60ml","title":"L'Oreal Dia Dia Color 7,32 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479077339188,"sku":"P2779500","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/7.32_884486535047.jpg?v=1771179294"},{"product_id":"dia-dia-color-744-60ml","title":"L'Oreal Dia Dia Color 7,44 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479077371956,"sku":"P2614700","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521460_01_7.44.jpg?v=1771170685"},{"product_id":"dia-dia-color-78-60ml","title":"L'Oreal Dia Dia Color 7,8 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479077404724,"sku":"P2613800","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521378_01_7.8.jpg?v=1771170603"},{"product_id":"dia-dia-color-8-60ml","title":"L'Oreal Dia Dia Color 8 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479077437492,"sku":"P2615900","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521583_01_8.png?v=1771170464"},{"product_id":"dia-dia-color-81-60ml","title":"L'Oreal Dia Dia Color 8,1 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479077470260,"sku":"P2615200","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521514_01_8.1.png?v=1771170437"},{"product_id":"dia-dia-color-813-60ml","title":"L'Oreal Dia Dia Color 8,13 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479077535796,"sku":"P2779600","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/8.13_884486535054.png?v=1771170396"},{"product_id":"dia-dia-color-82-60ml","title":"L'Oreal Dia Dia Color 8,2 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479077568564,"sku":"P2615700","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521569_01_8.2.jpg?v=1771170361"},{"product_id":"dia-dia-color-823-60ml","title":"L'Oreal Dia Dia Color 8,23 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479077601332,"sku":"P2613000","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521293_01_8.23.jpg?v=1771170330"},{"product_id":"dia-dia-color-83-60ml","title":"L'Oreal Dia Dia Color 8,3 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479077634100,"sku":"P2614100","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521408_01_8.3.jpg?v=1771170169"},{"product_id":"dia-dia-color-831-60ml","title":"L'Oreal Dia Dia Color 8,31 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479077666868,"sku":"P2612600","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521255_01_8.31.png?v=1771170125"},{"product_id":"dia-dia-color-834-60ml","title":"L'Oreal Dia Dia Color 8,34 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479077732404,"sku":"P2614300","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521422_01_8.34.jpg?v=1771170037"},{"product_id":"dia-dia-color-843-60ml","title":"L'Oreal Dia Dia Color 8,43 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479077765172,"sku":"P2614600","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521453_01_8.43.jpg?v=1771170012"},{"product_id":"dia-dia-color-9-60ml","title":"L'Oreal Dia Dia Color 9 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479077797940,"sku":"P2615800","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/884486521576_01_9.png?v=1771169974"},{"product_id":"dia-dia-color-91-60ml","title":"L'Oreal Dia Dia Color 9,1 (60Ml)","description":"\u003cp\u003eDia color is an ammonia-free alkaline demi-permanent gloss color. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses dullness for 6 weeks of gloss color** and provides up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.\u2028Dia color restores hair color and shine with dullness Gap Filler Technology that replicates color and position in the fiber to perfectly fill gaps from melanine lost. The end of dull hair is here.\u003cbr\u003e\n \u003cbr\u003e\n\u2028Results\u2028• Lifts up to 1 level with alkaline technology, ammonia-free\u2028• Adds reflect and dimension for all hair types and textures\u2028• Enables customizable results with a large inter-mixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones\u2028• Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper\/year**** made from 100% recycled cardboard and 95% post-recycled aluminum tubes\u003cbr\u003e\n \u003cbr\u003e\n*Maximum % of naturality across all shades of the range, with at least 84%.\u2028**Instrumental test; consumer tests\u2028***Instrumental test\u2028****Vs. Dia Richesse\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"60ML","offer_id":47479077830708,"sku":"P2778700","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/files\/9.1_884486534965.png?v=1771169912"}],"url":"https:\/\/www.saltbeautyco.com\/collections\/colour-care.oembed","provider":"Salt Beauty+Co","version":"1.0","type":"link"}