{"title":"Volume","description":"\u003cp\u003eLift for fine and flat hair — volumizing washes, root lifters and thickening care that don't stiffen or weigh down.\u003c\/p\u003e","products":[{"product_id":"pure-volume-conditioner","title":"Pureology Pure Volume Conditioner","description":"\u003cp\u003eA volumizing conditioner designed for fine hair, that also detangles and infuses hair with lightweight volume and shine.\u003c\/p\u003e","brand":"Pureology","offers":[{"title":"50 ml","offer_id":47520231391284,"sku":"P1867000","price":18.0,"currency_code":"CAD","in_stock":true},{"title":"266 mL","offer_id":47520231424052,"sku":"P1870501","price":50.0,"currency_code":"CAD","in_stock":true},{"title":"1000 mL","offer_id":47520231456820,"sku":"P1866900","price":115.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/products\/Pure-Volume-Conditioner-Retail-F_dc1e96fb-23ca-4e94-a7cf-f321a5521e67.jpg?v=1635169971"},{"product_id":"pure-volume-shampoo","title":"Pureology Pure Volume Shampoo","description":"\u003cp\u003eA silicone-free, concentrated volumizing shampoo that lifts the root to give weightless, airy volume, specifically for fine hair.\u003c\/p\u003e","brand":"Pureology","offers":[{"title":"50 mL","offer_id":47520231292980,"sku":"P1866800","price":18.0,"currency_code":"CAD","in_stock":true},{"title":"266 mL","offer_id":47520231325748,"sku":"P1870601","price":50.0,"currency_code":"CAD","in_stock":true},{"title":"1000 mL","offer_id":47520231358516,"sku":"P1866700","price":115.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0283\/7479\/4292\/products\/Pure-Volume-Shampoo-Retail-F_14d9f029-64a8-46b1-86e8-208eeace5cce.jpg?v=1635169937"},{"product_id":"boundless-body-plumping-lotion-6-fl-oz","title":"Boundless Body Plumping Lotion, 6 Fl Oz","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eVOLUME | CONTROL | FLEXIBILITY\u003c\/p\u003e\n\u003cp\u003eBOUNDLESS BODY™ Plumping Lotion is the ultimate product for voluminous hair. 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This mousse avoids the overly polished, artificial look, delivering a natural-looking texture.\u003c\/li\u003e\n\u003cli\u003e- Defined Strands: Enhance natural texture and separation with defined strands for a roughed-up, piecey effect. This mousse adds dimension and depth to any style.\u003c\/li\u003e\n\u003cli\u003e- Easy Application: The lightweight, airy texture is easy to distribute evenly throughout the hair, ensuring consistent volume from root to tip.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePERFECT FOR\u003c\/strong\u003e: Rough effect, defined strands, matte and natural finish. 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