Natura’rt Fortifying Shampoo
The details
A strengthening cleanse for hair that needs a more resilient, reinforced feel.
What It Is
Rica Natura’rt Fortifying Shampoo is a targeted cleanse for fragile-feeling hair that needs support from the first routine step. It refreshes the scalp and hair while helping prepare strands for the rest of a strengthening care routine.
Why You’ll Love It
- Cleanses while supporting a stronger feel
- Ideal for fragile or stressed hair routines
- Prepares hair for treatment care
- Keeps the routine focused and lightweight
How To Use
Apply to wet hair, massage into scalp and lengths, then rinse thoroughly. Repeat if needed and follow with a suitable Rica conditioner or mask.
Stylist Tip
For fragile hair, keep your massage gentle and let the product do the work. Aggressive scrubbing is not a personality trait we need in the shower.
Key Ingredients / Technology
Naturica technology includes Vitamin E, Ceramides, Opuntia Ficus-Indica, AQ-SAVE and PRO-STRUCTURE, with natural extract-based support for colour vibrancy, protection, softness and manageability.
Why Moda Loves It
Moda loves this as a focused first step for clients who want their hair to feel stronger without making wash day complicated.
Perfect For
Fragile-feeling hair, Stressed hair, Strengthening routines, Fine to medium textures
Shipping
Every order ships from our Yorkville salon. Canadian shipping is free over $150 — exact rates and taxes are calculated at checkout.
Pairs well with this
What our stylists reach for alongside it at the chair — same-line partners first.
